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  1. Thums Up is an Indian brand of cola that is owned by The Coca-Cola Company, which is a global beverage giant based in Atlanta, Georgia, USA.
    www.mediainfoline.com/article/thums-up-indian-col…
    Later in the year, Coca-Cola bought the Parle-owned drinks Gold Spot, Limca and Thums Up for $60 million (equivalent to $90 million in 2022).
    en.wikipedia.org/wiki/Thums_Up
    Desi soft drink brand Thums Up has become a billion-dollar brand in 2021, global soft drinks major The Coca-Cola Company, which owns the brand, said.
    economictimes.indiatimes.com/industry/cons-produ…
     
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    Thums Up - Wikipedia

    Thums Up is a brand of cola. It was introduced in 1977 to offset the withdrawal of The Coca-Cola Company from India. The brand was later bought by Coca-Cola who re-launched it in order to compete against Pepsi to capture the market. In 2018, Coca-Cola announced they will launch Thums Up in Bangladesh, … See more

    Thums Up was created in 1977, after the American company Coca-Cola withdrew from India due to regulations requiring it to disclose its formula and sell 60% of its equity to an Indian … See more

    Thums Up contains carbonated water, sugar, acidity regulator (E338), and caffeine, as well as natural colour (150d) and added flavours ("natural, nature identical and artificial flavouring substances"). See more

    • According to the Brand Trust Report 2012 published by Trust Research Advisory, a brand analytics company, Thums Up was positioned 140th among India's most trusted … See more

    Logo and marketing image
    Overview image
    Awards and recognition image

    The original Thums Up logo was a red thumbs up hand gesture with a slanted, white, sans-serif typeface. This would later be modified by Coca … See more

    Since the 1990s, Thums Up's celebrity endorsers have been:
    Akshay Kumar
    J.D. Chakravarthy
    See more

    • A peak in the Manmad hills has become known as the "Thums Up Mountain" (Marathi: Thums Up Dongar), because it is shaped like the … See more

     
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  3. 'Thums Up' Becomes a Billion-Dollar Brand - GeeksforGeeks

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    Feb 10, 2022 · According to James Quincey, CEO of Coca-Cola Company, Thums Up is now a billion-dollar brand in India. “Our local Thums Up brand became a billion-dollar brand in India driven by focused...

  7. Soft drink brand Thums Up becomes a billion-dollar brand in 2021

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  9. Thums Up becomes a billion-dollar brand - ET Retail

    Feb 11, 2022 · Desi soft drink brand Thums Up has become a billion-dollar brand in 2021, global soft drinks major The Coca-Cola Company, which owns the brand, said.

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  11. Beverages Major Coca-Cola India's Brand Thums Up …

    Feb 14, 2022 · Desi soft drink brand Thums Up has become a billion-dollar brand in 2021, global soft drinks major The Coca-Cola Company, which owns the brand said.

  12. Thums Up becomes a billion-dollar brand in India

    Feb 11, 2022 · Thums Up was acquired by the company from Ramesh Chauhan of Parle Bisleri. Coca-Cola had then bought the entire portfolio of aerated drinks from the Chauhan brothers - which also included...

  13. Coca Cola's India coup: Buying Thums Up - CNBC TV18

    Oct 11, 2021 · At the time of economic liberalisation in 1991, few Indian products were as dominant in the country as Thums Up. Launched in 1977 by Ramesh Chauhan to fill the gap left behind by a departing Coca-Cola, the fizzy drink …

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