6 essential components of a pitch deck No matter what stage of funding your company is at, your pitch deck will need to cover each of these topics: Your mission or vision The problem you’re solving The market size of the opportunity Your product — and what makes it unique Traction and revenue Evidence that your team can execute

A pitch deck should concisely outline your business idea, market, strategy, finances, team, and funding needs in an engaging story. You should use between 10 and 20 slides depending on your needs and audience.

The structure of a pitch deck includes six main sections: the intro, the status quo section, the product section, the market section, the why us section and the ask.

The most common pitch deck slides are introduction, problem, solution, market size and opportunity, product, traction, team, competition, financials and use of funds.

However, there are some core elements they all share and points they should convey. The basics of a pitch deck should include: Company introduction and overview Your company vision/mission The problem Your unique solution The market size Your business plan