In New York City, SoHo stands for “South of Houston Street.” Pronounced “how-ston,” this street was named after William Houstoun, a lawyer and delegate from Georgia who signed the U.S. Constitution. SoHo encapsulates the vibrant neighborhood located just below this historically significant street. Absolutely!

In 1973, SoHo was designated an historic district by the New York City Landmarks Preservation Commission, with an extension to the district approved by the Commission in 2010. 1959: The Artists Tenant Association is formed 1965: The first attempt to designate the SoHo district as an area of architectural importance is made

The 1970s represents the heyday and golden age of the SoHo to many neighborhood artist residents. Attracted by the ample space of the industrial lofts, and the low rents resulting from the fiscal crisis the city was facing, SoHo was redefined as a creative enclave that added to the avant-garde culture scene of downtown Manhattan.

SoHo has earned its fame thanks to a captivating blend of art, architecture, shopping, and dining experiences. With its iconic cast-iron buildings, world-renowned designers, cutting-edge galleries, and trendy restaurants, SoHo has become a global symbol of urban style and sophistication.