This is where prospects will be evaluating your service offerings. As weird as it sounds, most companies have a difficult time talking about the services they offer in a way that i… See more

So, your client’s read through your service overview and they think, “OK, they are saying all the right things, but how do I know they aren’t trying to pull a fast one? Where’s th… See more

Client testimonials are another form of proof. However, they are generally light proof. They let you attach an experience with a face/name/company. “We loved working wit… See more