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In summary, the October 2023 Google Algorithm Update introduces several substantial changes to SEO and online visibility:
- Google places a higher premium on user experience, content quality, and E-E-A-T signals.
- Local businesses have an opportunity to shine with improved local SEO signals.
- High-quality backlinks and content are more crucial than ever.
- AI and machine learning play a more prominent role in search results.
- SEO best practices are vital for maintaining or enhancing search rankings.
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