In marketing, this concept is known as moment of truth (MOT) planning, which involves identifying key moments when consumers, based on their mindset and behavior, are most likely to make …

MOMENT OF TRUTH definition: a moment when a person or thing is put to the test | Meaning, pronunciation, translations and examples in American English

Mar 5, 2025 · DISCLAIMER: These example sentences appear in various news sources and books to reflect the usage of the word ‘moment of truth'. Views expressed in the examples do …

COMMON The moment of truth is the time when you learn the true facts of a situation or make an important decision. I got onto the bathroom scales. Now came the moment of truth.

the moment at which one's character, courage, skill, etc., is put to an extreme test; critical moment.

Define moment of truth. moment of truth synonyms, moment of truth pronunciation, moment of truth translation, English dictionary definition of moment of truth. n. pl. moments of truth 1. A …

If you refer to a time or event as the moment of truth, you mean that it is an important time when you must make a decision quickly, and whatever you decide will have important consequences …

A critical moment or time that tests and reveals one's true self or makes one face the truth.

The phrase “moment of truth” is a common idiom used to describe a pivotal moment in which one’s true character or abilities are revealed. This expression has been used for centuries, and …

THE MOMENT OF TRUTH meaning: 1. an occasion when something important happens that tests someone or something and that will have…. Learn more.

MOMENT OF TRUTH definition: a moment when a person or thing is put to the test | Meaning, pronunciation, translations and examples

the moment of truth meaning, definition, what is the moment of truth: the time when you will find out if somet...: Learn more.

Jul 15, 2023 · Moment of Truth Definition. The moment of truth is defined as a particular moment when a user or a customer changes or forms an impression about a service, product, or brand …

Mar 11, 2014 · A moment of truth is a crucial or decisive time on which much depends. It is a turning point or a critical juncture where a major decision or action must be taken or where the …

Sep 28, 2024 · moment of truth (plural moments of truth) A deciding instant; the time when a test determines or makes it apparent whether something will succeed.

Define moments of truth. moments of truth synonyms, moments of truth pronunciation, moments of truth translation, English dictionary definition of moments of truth. n. pl. moments of truth 1. …

What is a moment of truth? A moment of truth is a marketing concept that refers to any moment of interaction with a brand that can change or form a consumer’s opinion about its products or …

The Moment of Truth synonyms, The Moment of Truth pronunciation, The Moment of Truth translation, English dictionary definition of The Moment of Truth. n. pl. moments of truth 1. A …

Mar 11, 2014 · A moment of truth is a crucial or decisive time on which much depends. It is a turning point or a critical juncture where a major decision or action must be taken or where the …

THE MOMENT OF TRUTH translate: ser el momento de la verdad. Learn more in the Cambridge English-Spanish Dictionary.

Truth or verity is the property of being in accord with fact or reality. [1] In everyday language, it is typically ascribed to things that aim to represent reality or otherwise correspond to it, such as …