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  1. Dassler brothers feud - Wikipedia

    • In 1948 Rudolf established Puma, which was initially named Ruda (short for Ru dolf Da ssler) but later was renamed Puma after the animal. In 1949, Adolf established Adidas, likewise named for himself (Adi Das sler). Geda's workforce and resources were split between the brothers. See more

    Overview

    The Dassler brothers feud was a conflict between two brothers and their respective shoe manufacturers, Adolf ("Adi") … See more

    History

    Rudolf was born in 1898 in Herzogenaurach, part of the German Empire (today part of Bavaria, Germany), to a middle-class family. His brother Adolf was born in 1900.
    In 1919, they founded the shoe manufacturi… See more

    Division within Herzogenaurach

    The river Aurach divides Herzogenaurach; Puma's factory was to the south and Adidas's factory to the north. Puma and Adidas were the biggest employers there, and at least one person from each family worked for … See more

     
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  1. Adidas and Puma, two of the world's most powerful sporting brands, were founded by the Dassler brothers in Herzogenaurach, Germany, 60 years ago. Adolf and Rudolf Dassler, the brothers behind these iconic brands, had a tumultuous relationship that eventually led to the split of their company due to personal conflicts.
    inkbotdesign.com/adidas-and-pumas-brand-identiti…
    The two famous brothers named Adolf and Rudolf Dassler created two popular shoe brands named Adidas and Puma respectively, which became the most demanded shoe brands in the world.
    www.sportco.io/article/adidas-vs-puma-origins-stor…
    Adolf " Adi " Dassler (3 November 1900 – 6 September 1978) was a German cobbler, inventor, and businessman who founded the German sportswear company Adidas. He was also the younger brother of Rudolf Dassler, founder of Puma.
    en.wikipedia.org/wiki/Adolf_Dassler
    Rudolf " Rudi " Dassler (26 March 1898 – 27 October 1974) was a German cobbler, inventor, member of the Nazi party, businessman and founder of sportswear company Puma. He was the older brother of Adidas founder, Adolf "Adi" Dassler.
    en.wikipedia.org/wiki/Rudolf_Dassler
     
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  3. Rudolf Dassler - Wikipedia

     
  4. Adolf Dassler - Wikipedia

    WEBAdolf " Adi " Dassler (3 November 1900 – 6 September 1978) was a German cobbler, inventor, member of the Nazi party and businessman who founded the German sportswear company Adidas. He was also the …

  5. The History of Adidas and Puma - Newsweek

  6. Adidas vs Puma: The Story of the Dassler Brothers

    WEBMay 10, 2024 · Puma was founded in the summer of 1948, with Adidas coming into existence roughly a year later when Adi was allowed to go into business again. In the same year as its founding, Adidas also registered …

  7. The Famous Family Feud That Spawned Adidas and …

    WEBOct 24, 2022 · Instead, the brothers' bitter feud caused the brand they created — Gebrüder Dassler Schuhfabrik (Dassler Brothers Shoe Factory) — to split in two as Adidas and Puma, the world's second and …

  8. The Epic Rivalry: The Story of Adidas and Puma

    WEBMar 12, 2024 · It's a tale of ambition and betrayal, competition taken to the extreme, and how a ruptured relationship transformed the sports business forever. Adidas and Puma, two of the world's most powerful sporting …

  9. Adolf Dassler And The Little-Known Nazi-Era Origins …

    WEBMar 31, 2020 · Those brothers, Rudolf and Adolf Dassler, had built one of the most successful athleticwear empires in Nazi Germany from inside their parents’ house. But bad blood between the brothers saw their empire …

  10. Two Brothers and the Battle for Athletic Footwear

    WEBJan 9, 2021 · German brothers Adolf Dassler (left) and Rudolf Dassler (right). They built the Dassler shoe company before World War II but a bitter family split in 1948 led Adolf to create Adidas and Rudolf to launch Puma.

  11. Rudolf Dassler Biography - Facts, Childhood, Family …

    WEBRudolf Dassler was a German businessman who founded the sportswear company ‘Puma.’ He is the elder brother of Adolf Dassler, better known as founder of the multinational corporation ‘Adidas.’ As a youngster, …

  12. History | PUMA®

    WEBThe first step in a long history driven by speed and performance is marked by brothers Rudolf and Adolf Dassler who founded the company “ Gebrüder Dassler Schuhfabrik ” (Dassler Brothers Shoe Factory) in their …

  13. Two Brothers, Two Sneakers, And A Global Battle For Footwear

  14. The dark history behind Adidas - Business of Business

  15. Adolf Dassler Biography - Facts, Childhood, Family Life

  16. Adidas and Puma: How a sibling rivalry gave rise to two giants of …

  17. The sibling rivalry that changed sport for ever - BBC

  18. Adidas vs Puma: The story of the Adidas and Puma brothers

  19. The Untold Story of Adidas and Puma: Brothers Turned Rivals

  20. Adidas vs Puma: Origins Story of the Dassler Brothers - SportCo

  21. Sneaker Wars: The Enemy Brothers Who Founded Adidas and …

  22. Adidas - Wikipedia

  23. Sneaker Wars: The Enemy Brothers Who Founded Adidas and …

  24. The Nazi Origins of Adidas and Puma - History of Yesterday

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