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  1. 12 Giving Tuesday Templates: Email, …

    • To begin your Giving Tuesday email, first introduce yourself and acknowledge the relationshipyour organization has with the recipient. For example: “You have played a huge role in the success of our organiza… See more

    Begin Storytelling

    Next, begin storytelling! Be sure to include 3 key elementsin your email: 1. Need: First, outline the need that your nonprofit addresses. 1.1. Explain who or what is in need of hel… See more

    OneCause
    Provide A Clear Call-To-Action

    Now that you’ve established your reader as the hero of the story, it’s time to tell them how you’re calling them to help. Don’t assume they know what you’re looking for. Be as speci… See more

    OneCause
    Explain The Benefits

    After clearly stating what you’re asking for from your donors, it’s time to introduce the “why.”Include the impact that your reader can make and how it will benefit them by outlining: 1… See more

    OneCause
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