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- Examples of shopper marketing include12:
- Applegate's campaign "From Mystery Meat to Meat You Can Trust"
- Target's "Back to College After-Hours Shopping Event"
- Kotex's "We Got U at Walmart"
- Maxwell House's campaign after introducing a new brew
- Wal-Mart's focus on cold/flu medicine sales
- Target's efforts to increase baby clothes sales by reconsidering store layout.
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.Examples of shopper marketing
- Applegate “From Mystery Meat to Meat You Can Trust”
- Target “Back to College After-Hours Shopping Event”
learn.g2.com/shopper-marketingExamples of shopper marketing
- Maxwell House – After the coffeemaker introduced a new brew, they initiated a massive shopper marketing campaign. ...
- Wal-Mart – Wal-Mart sells more cold/flu medicine than any other retailer. ...
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Shopper marketing focuses on improving the customer shopping experience and increasing product awareness in-store and online. Most shopper marketing tries to influence customers … See more
To succeed at CPG shopper marketing, you first need to succeed at capturing, storing, and understanding your zero-party and first-party customer data. Once you understand your customer behavior and preferences, start to build out a shopper marketing strategy … See more
WEBJul 18, 2019 · Learn what shopper marketing is and how it works to improve the shopping experience and drive sales. See examples of shopper marketing campaigns from Coca-Cola, Target, and Kotex.
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