The Browns embraced their unmistakable orange helmet as a prideful symbol of simplicity and tradition. It reflects their unique identity within the NFL and connects to Cleveland’s rich football culture, creating a bond between the team and the hardy Dawg Pound. The visual simplicity stands out in the sea of complex sports logos.

Those who watch Browns games in Cleveland will likely see a giant elf as the team's midfield logo. That would be the beloved mascot, Brownie the Elf. And it is likely Brownie that prompted Chase to refer to Cleveland as elves.