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- Some of the best shopper marketing campaigns are12:
- Kroger’s Plus card: a loyalty program that offers discounts, rewards, and personalized offers to shoppers1.
- Hillshire Farms’ beacon campaign: a mobile app that sends real-time messages and coupons to shoppers near the product1.
- Sanpellegrino’s virtual sampling: an augmented reality app that lets shoppers scan the product and learn about its origin, ingredients, and recipes1.
- Treasure Cave’s collaboration with Frank’s RedHot: a cross-promotion that displays the products together and offers recipes and coupons1.
- Coca-Cola’s “Share a Coke” campaign: a personalization strategy that prints names and messages on the product labels and encourages social media sharing1.
- Applegate’s “From Mystery Meat to Meat You Can Trust” campaign: a video series that educates shoppers about the quality and benefits of the product2.
Learn more:✕This summary was generated using AI based on multiple online sources. To view the original source information, use the "Learn more" links.6 Effective Shopper Marketing Examples
- 1. Kroger’s Plus card: providing an expansive loyalty program ...
- 2. Hillshire Farms’ beacon campaign: reducing indecision during purchase ...
www.pricespider.com/blog/shopper-marketing-exa…Examples of shopper marketing
- Applegate “From Mystery Meat to Meat You Can Trust” This video is private
- Target “Back to College After-Hours Shopping Event” 2014 Gold Effie Winner - Target - "Back to College After-Hours Shopping Event"
learn.g2.com/shopper-marketing - People also ask
4 Shopper Marketing Examples to Inspire your Next Campaign
- 1. It’s data-driven. Shopper marketing strategies use accurate and relevant cus…
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- 3. It adds a personal touch. Marketers can personalize shopper … See more
We already mentioned the wonderful “Share a Coke” campaign that allowed consumers to find the names of their loved ones on Coke’s famous bottles and cans. But here are some more great examples of shopper marketing campaigns. See more
Shopper marketing focuses on improving the customer shopping experience and increasing product awareness in-store and online. Most shopper marketing tries to influence customers while they’re shopping. A survey of purchase journeys found that 85% of … See more
To succeed at CPG shopper marketing, you first need to succeed at capturing, storing, and understanding your zero-party and first-party customer data. Once you understand your … See more
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WEBJul 18, 2019 · How does shopper marketing drive both sales and brand equity? The best shopper marketing campaigns use a variety of tactics to reach the shopper at multiple points on their path-to-purchase.
Bing Pros | Best Shopper Marketing Campaignswww.bing.com/pros
Kimberly StewartKimberly StewartKSMarketing2+ years in businessReplies within a few hoursOnline ServicesRedView DigitalRedView DigitalGraphiteRDMarketing10+ years in businessReplies within a few minutesOnline ServicesAdam FarrisAdam FarrisAFWeb Development10+ years in businessReplies within a few minutesOnline ServicesRockyn Robyn + Blue Panther Graphics + Genetic GeniRockyn Robyn + Blue Panther Graphics + Genetic GeniRRGraphic Design23+ years in businessReplies within a few hoursOnline ServicesWEBLearn how to engage consumers along their buyer’s journey and trigger purchase with shopper marketing. This guide covers the definition, …
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