Google review count and review score factor into local search ranking. More reviews and positive ratings can improve your business' local ranking. Your position in web results is also a factor, so search engine optimization (SEO) best practices apply.

Google Play search is a key tool for users to find relevant and popular apps for Android devices. Ensuring that your app and store listing is thorough and optimized is an important factor in getting discovered by users on Google Play.

Optimization score is an estimate of how well your Google Ads account is set to perform. Scores run from 0-100%, with 100% meaning that your account can perform at its full potential. Along with the score, you’ll see a list of recommendations that can help you optimize each campaign.

YouTube’s search and discovery system helps viewers find the videos they’re most likely to watch and maximize long-term viewer satisfaction. Get answers about your video and channel performance with the following FAQs. YouTube Search & Discovery: 'The Algorithm' and Performance FAQs

Analyzing organic search results can often help to identify new keywords for your Google Ads campaigns. Learn more About measuring paid & organic search results . Was this helpful?

Check the page speed of your site: we recommend you use the Google PageSpeed Insights tool to check your page speed. Develop a traffic strategy: review our traffic tips on how to boost and optimize your site traffic. It's worth checking the search engine optimization for your site. Check out our SEO Starter Guide.

To get results from Google each time you search, you can make Google your default search engine. Set Google as your default on your browser. If your browser isn’t listed below, check its help resources for info about changing search settings.

Here are a few of the most common metrics for Search campaigns, in the order in which users interact with your ads. Conversions are one of the most important metrics because they allow you to measure what’s valuable to your business.

Looking at your optimization score and recommendations can provide suggestions on what bid strategy and targets to set. Overly-aggressive targets can affect your volume and make it harder to see if your bid strategy is delivering results.

You can improve your site's ranking by maintaining a Google-friendly website. Learn more about how Google ranks pages in Search . We can’t provide much feedback regarding ranking.